We noticed that there were opportunities to incorporate Andrew Goodwin's theory of intertextuality into our music video and identified the different concepts that we would want to use in our music video. We decided to include intertextual reference to "Snow White" so that we could express the song's lyrics in a visual form.
We started our analysis by breaking the lyrics down into two opposing views. In the photo of the lyrics below, I used pink to show the stereotypical archetypes that women face and I used green to show the female empowerment/rebellion against the stereotypes. The phrases that I highlighted are also likely to motivate the visuals. For example, "Barbie world" would probably need a barbie doll to emphasise the lyrics.
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| Lyric analysis |
The structure of the track is relatively simple. There are two verses, followed by a bridge and then a two part chorus that both end in "No I don't wanna sit still, look pretty". In the third section, a breakdown is repeated and the chorus comes in at the end.
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| Mindmap of key intertextual references and the meanings |
As a result of our lyric analysis, we broke down the intertextual references and expanded on the connotations that they gave. I wrote about the doll's house and the barbie doll, where I had more ideas about the feminine views and the distortion of reality. This led us, as a group, to deciding to focus more on the doll's house because we felt that it was a critical part of the song, both lyrically and visually.
Analysing the track's lyrics and instrumentation was extremely useful to us because we got more ideas than we had started with. We tried to look at the alternative meanings as well as the more obvious ones so that we could produce an insightful music video that encourages audiences to think about the message.
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